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Jill Budik, President and Founder, Spotlight Media Relations Jill Budik, President & Founder

Jill Budik is a media relations expert with two decades of experience in a range of public relations disciplines. At Spotlight Media Relations she directs overall account strategy and manages Spotlight's team of media relations specialists. Jill maintains strong relationships with many of the decision makers in the media, from producers at morning and talk shows, to bloggers and editors at top magazines and everyone in between.

Before starting Spotlight Media Relations, Jill was the broadcast media director at M Booth & Associates where she worked on a wide array of accounts, including beauty, lifestyle, travel, fashion and consumer products. Prior to M Booth, Jill planned and executed media relations at DeVries Public Relations for clients including 3M, LVMH's Sephora and Procter & Gamble's Olay and Pantene brands. Earlier in her career, at LaForce & Stevens, Jill worked on high-profile media events, including media outreach and front-of-house for numerous high profile fashion shows during Fashion Week. Throughout her career she has also conducted media relations outreach on behalf of home d├ęcor, spirits, office products and retail accounts.

A former reporter and producer, Jill began her career at ABC News and WOR Radio in New York City.

Jill is a graduate of the S.I. Newhouse School of Public Communications at Syracuse University, where she earned a double major in Broadcast Journalism and Political Science. Jill is currently a member of Writer's Guild of America, East.

Lauren Bettenga, Account Coordinator, Spotlight Media Relations Lauren Bettenga, Account Executive

Lauren Bettenga is a graduate of the University of Minnesota's School of Journalism & Mass Communication and New York University Summer Publishing Institute. At Spotlight Media Relations, Lauren oversees the implementation of client media strategies. She also maintains strong media contacts at a number of print and digital outlets through daily outreach to key editors and influencers.

Prior to joining Spotlight, Lauren received a certificate in publishing from New York University's Summer Publishing Institute, where she was introduced to key leading figures in magazine and digital media. As the chosen editor in chief of the program's fashion & beauty magazine, Lauren directed the editorial, marketing and publicity strategies for the launch of a novel magazine brand. This experience, coupled with the advice and insight she received from top editors at outlets such as Vogue, InStyle, Refinery29 and many others, affirmed Lauren's passion for the ever-changing nature of today's media landscape.

Lauren's past professional experiences include editorial internships at magazines both locally and abroad, as well as a media relations internship at Spotlight during the spring of 2016. Her love for media relations is perpetuated by her devotion to storytelling and genuine desire to contribute value to the media industry as a voice of growth through creativity and inspiration.

 

 

Lisa Adams, Account Coordinator Spotlight Media Relations Lisa Adams, Account Coordinator

As a graduate of the University of Minnesota's School of Journalism and Mass Communication, Lisa Adams has always had an innate love for the fast-paced and continuously changing media world.

At Spotlight Media Relations, Lisa manages broadcast segment coordination and talent relations. Her passion for storytelling, love for the camera and welcoming smile have also recently brought her to various TV shows around the country as an on-air beauty and lifestyle expert.

Lisa brings her unique experience from working on both broadcast and editorial sides of media production to Spotlight. The knowledge and skills Lisa gained as a former sideline reporter for the Big Ten Network, along with the time she spent as an intern for KSTP's "Twin Cities Live," are just some of the many qualities that set her apart as a valued member of Spotlight's team of media relations specialists.

Lisa loves bringing viewers inside the life and excitement of television entertainment. Her passion for creating content that will entertain, inform and engage every type of audience continues to be the driving force behind her everlasting dedication to media production.

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